Elements of Great Mobile Devices

mobile devicesWith technology constantly advancing, it seems as though a new phone, tablet or new mobile device is coming out every week. If you’re ever struggling on which one to buy, here’s a quick list of seven design elements that every great mobile product should have:

Information should be easily accessible to the user –

  • Onboarding should be a breeze! Tutorials, help tips, app store descriptions – all of this should be very straight forward and used to bring the new user up to speed on the device.
  • Single task – pre-defined options such as home screens, buttons and search bars should keep a user focused on what they need to get done.
  • Navigation such as side menus and badges should be simple and easy to use. In many instances, navigation is poorly designed, which renders the device harder to use.
  • Gesture, such as swiping or tapping should be predictable and consistent.

Expanding design elements enable deep personalization to a user’s time, place and mood –

  • Pull, such as pop-ups and alerts that prompt a user for permission to access personal data should allow the app to make an educated guess about what may be useful to the user at any given time and place.
  • Push, or push notifications that are sent to your home screen on behalf of an app (status updates from Facebook, for example) should be so simple that the user doesn’t even need to open the app.

Want to learn more? Check out the full article here.

Big Changes in the Cell Tower Industry

CellTowerAccording to a recent article by RCR Wireless News, the cell tower industry is in the process of going through some major changes. Here’s the rundown on 3 of those changes:

There are 5 companies that own most of the towers in the U.S. Out of the 150,000 wireless towers that are installed today, approx. 100,000 of those are owned by American Tower, Crown Castle, SBA Communications, U.S. Cellular and Vertical Bridge. The biggest changes have come from Verizon & AT&T, who have sold a large number of towers to American Tower and Crown Castle respectively.

Carriers and tower owners are taking a closer look at the qualifications of their contractors. “We’re more vigilant about the contractors that we let on our sites,” said SBA Communications CEO Jeffrey Stoops. “There’s a groundswell now of support from all areas for improved recognition of the problems, figuring out the solutions and then implementing the solutions, and then holding people accountable and not letting the folks who have bad safety records basically do work in the industry. That’s sometimes hard and that’s not anybody’s first choice but sometimes it has to be done.”

Wireless training programs are being implemented by the federal government. The Department of Labor has allocated almost $6 million for wireless training programs. “The White House sees broadband as having a special role in economic development because every industry depends upon it,” said PCIA CEO Jonathan Adelstein.